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Taptica goes BIG city!

We are excited to announce that we have opened opened our new offices in New York City. Our co-founder Sigal Bareket notes that “With increasing interest from New York-based ad agencies and brands in...

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Mobile First or People First? Mobile Friendly or Just Plain Friendly?

Have we lost our focus by placing Mobile First? After all, Mobile is just a channel, a means to an end, and by placing it first we lose sight of the “real end” – the Users…People. Perhaps, before we...

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Why do People Read Blogs?

I suppose I should be asking you this question instead. Why are you reading this? What made you click this link and want to read this random blog post? You probably already know why people read blogs....

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